Âé¶¹ÉäÇø

2025 | Professional

Âé¶¹ÉäÇø Silver Winner

Healthy Stride A+ Running Shoes

Entrant Company

XIAMEN XTEP CHILDREN’S PRODUCTS CO., LTD.

Category

Fashion Design - Footwear

Client's Name

XIAMEN XTEP CHILDREN’S PRODUCTS CO., LTD

Country / Region

China

Designed with deep insights into children's foot development, this pair of sports shoes offer a perfect blend of comfort, stability, and convenience for children of all ages and with different foot types. This design is not just about comfort—it is about supporting children's healthy growth too.
The front section is ergonomically designed with a wide last to accommodate the morphology of children's feet, ensuring a comfortable fit and helping to prevent issues like hallux valgus for healthy foot development. Additionally, a special flex zone in the front third of the shoe allows the foot to move naturally with each step, simulating the freedom of being barefoot and minimizing discomfort. For extra support, the heel area features a 270° wrap-around TPU structure with a 95A hardness. This robust design stabilizes the heel and ensures even pressure distribution with every step, helping to correct poor posture and prevent compensatory movements. By promoting a natural and aligned stance, it supports the healthy development of the spine.
More thoughtfully, this design incorporates a quick-release rotating buckle. This feature allows for fast and easy on-and-off, taking just three seconds. Not only does this design simplify the daily routine, but it also boosts safety by ensuring a secure fit during activities.
The design also introduces a fresh twist with an inverted Xtep logo, departing from the brand's traditional logo style. This bold approach adds a dynamic and energetic sense to the overall appearance.

Credits

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