Âé¶¹ÉäÇø

2024 | Professional

Âé¶¹ÉäÇø Gold Winner

Tsingtao Beer Pilsner

Entrant Company

Shenzhen Tigerpan Design Co., Ltd

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

Tsingtao Beer Co., Ltd

Country / Region

China

Pilsner is a Chinese beer brand produced by Tsingtao Brewery, which was founded by Germans 120 years ago in northern China. The limited edition is designed to celebrate the 120th anniversary. To impart a sense of ceremony to the 120th anniversary of Tsingtao Beer, we draw inspiration from the story of Pilsner beer, using illustrations to depict German classical aesthetics and the century-long history of Tsingtao Beer, engaging in an emotional interaction between the brand and consumers, and crafting Pilsner as a classic of the century.

Credits

Chief Designer
Tiger Pan
Technical Director
Xie Zhangkun
Executive Designer
Xia Xuedan
Executive Designer
Chen Yiwen
Illustrator
Yi Ping
Project Manager
You Hua
More Gold Winners
Interior
2024
Âé¶¹ÉäÇø - Elements

Entrant Company

NON-STOP DESIGN

Category

Interior Design - Residential

Packaging
2024
Âé¶¹ÉäÇø - WOOFOO-Dog Food Packaging

Entrant Company

Guangzhou Sleepless Tiger Technology Co., Ltd

Category

Packaging Design - Pet Treats & Snacks

Conceptual
2024
Âé¶¹ÉäÇø - ServGo

Entrant Company

ServGo Studio

Category

Conceptual Design - Mobility

Interior
2024
Âé¶¹ÉäÇø - When Elegance Meets Intelligence

Entrant Company

Zao Yang Interior Design

Category

Interior Design - Living Spaces